Someday all content will be made this way…

Lego Bricks

This is adapted from the BBC R&D blog post, but I felt it was important enough to repost on my own blog.

Object-based media (OBM) is something that BBC R&D has been working on for quite some-time. OBM underpins many media experiences including the one I keep banging on about, perceptive media.

I’ve spoken to thousands of producers, creators and developers across Europe about object-based work and the experiences. Through those discussions it’s become clear that people have many questions, there has been confusion about what OBM is, and other people would like to know how to get involved themselves.

So because of this… BBC R&D started a community of practice because we really do believe “Someday all content will be made this way.”

A community of practice brings together people and companies who are already working in the adaptive narrative field. BBC R&D do believe that the object-based approach is the key to content creation of the future, one which uses the attributes of the internet to let us all make more personal, interactive, responsive content and by learning together we can turn it into something which powers media beyond the scope of the BBC.

There are three big aims for the community of practice…

  • Awareness: Seek out people and organisations already interested in or working on adaptive narratives through talks, workshops and conferences
  • Advocacy: demonstrating best practice in our work and methods as we explore object-based media and connecting people through networks like the Storytellers United slack channel and helping share perspectives and knowledge..
  • Access: Early access to emerging software tools, to trial and shape the new technology together.

These aims are hugely important for the success and progress of object-based media.

As a start, we’re running a few events around the UK, because conferences are great but sometimes you just want to ask questions to someone and get a better sense of what and why. Our current plan is linked on the BBC R&D post which is being update by myself everytime a new event is made live.