Inspiring books for a publicservice internet

The branches of the Fediverse diagram

I have been thinking a lot about the public service internet (or the notion of a internet which is focused on public value not extraction and surveillance)

Theres a number of things in my head but one of them is about collectively sharing what we mean. When I say we, I literately mean exactly that. I was reminded of this a while ago while looking at my diigo group I setup ages ago. Ultimately its a aggregated list of links from a pool of people.

In practice it didn’t really work because although I did accept a few people, almost no one added any links to the group. In actual fact I’m looking for an fediverse version of diigo because I’m really not getting that much out of it. I did get some spammers but not enough to cause any problems, harm or use much of my time. I could glance at their profile and easily work out their intentions.

Anyway I do think the pooling/aggregation is a good idea within a human scale group.

While listening to tech won’t save us and looking more into the Degrowth movement, I found a number of books by the guest Jason Hickel. I did what I normally do is add them to bookwrym as books of interest. Then thought wonder if there is a category or tag option. I found lists and the ability to change the visibility and contribution options.

So I setup a public list and the ability to carefully add contributors.

Ideally this could be really good and a useful list for me personally listening to a lot of public service related audiobooks. It could also be useful to collate some of the lesser know books and authors. But even better is the ability to share wider what is meant by a public service internet?

Interested in joining the group? Get on bookwrym or setup your own instance and click the button to join the list? Of course if I don’t accept the request (I’m new to this too) just direct message me.

Back to the link sharing, I realised this is what Lemmy is…kinda is. I may take a different route on link sharing and potentially self-host it myself. Once I do I’ll likely just move away from Diigo completely, shutting down the existing groups. Don’t worry I have already gone a export of the links and data.

Looking forward to reading and sharing more.

Little update on Bookwrym

I now have a group which can add to the book list, I’m carefully adding people who are collaborators. If you feel this is also you, contact me.

Public Service Internet monthly newsletter (Mar 2024)

Scene from movie Her. Main character sits on a modern bench outside talking to his AI partner

We live in incredible times with such possibilities that is clear. Although its easily dismissed with fake funeral live streams on Facebookmore algorithm problems and Mozilla Hubs coming to a end.

To quote Buckminster Fuller “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.

You are seeing aspects of this with Air Canada’s forced to honour their refund policy chatbot, the 4 day working week being taken forward in the UK and finally dating monopoly Match group, sued for addictive design and more.


PublicSpaces conference: Taking Back the Internet in 2024

Ian thinks: The Netherlands PublicSpaces conference is such a fascinating conference full of public internet culture. Don’t miss it this year, put a mark in the calendar for Thurs 6-7th June 2024. Not to be missed and there is a call for proposals here.

Questioning the quantified industry

Ian thinks: Previously as a quantified self person, I found this episode of tech won’t save us a struggle. However I do agree with the insanity of the tech industry trying to quantify every single thing including relationships, dreams and more. I also enjoyed the thoughtful piece by Zach

Its the microplastics which will get you?

Ian thinks: Its good to get a view of the problem of microplastics and some of the latest research. Its clear this is a huge public health issue which people and companies should spend more time on now, rather than some point in the future.

AI partners, a sign of the times

Ian thinks: Everyone points to the film Her, when thinking about AI partners. However it doesn’t even scratch the surface of whats happening with the data, the epidemic of loneliness and the real human problems as described so well in Sherry Turkle’s Alone Together.

Webmotization coming to the Chromium project

Ian thinks: Just when you thought Micropayments via WebMontization was gone. Its found its way into the Chromium project which is the base for Chrome, Edge, Brave and so much more. Don’t expect a quick adoption but its positive news for one of the alternative ethical web native business models.

Filterworld, how the algorithm took over culture?

Ian thinks: This book, which I haven’t read sounds perfectly timed for 2024 and the continuing interest in underlying the algorithms. From the review it sounds like a cross between Filter bubble and Get rich or lie lying.

Build your own Bluesky instance?

Ian thinks: It was due to happen. Now Bluesky has pushed the button. This move will put more emphasis on decentralised & federated social networks, although the interoperability back and forth about the AT protocol and ActivityPub will continue.

$50,000 in a shoe box, the Amazon fake call

Ian thinks: Every-once in a while there is a scam which gives me chills. This scam story in the unusual place of The Cut, is very detailed and although the social engineering signs are there. 5 hours on a phone is heavy interrogation and every phone can be spoofed including government ones!

Encryption is a human right, in the EU

Ian thinks: Could it be true, its certainly heading that way. Which has large ramifications for many things we have taken for granted, as you will read in at Techrader.

Lockbit owned and trolled by the security services

Ian thinks: Although its quite fun to watch what has happened to lockbit, its important to remember the damage it has done across the world. This video is a good summary of the security services fun and seriousness of lockbit. if you are not aware.


Find the original here archive here

Twitter is all but dead for me now

Dead twitter bird

Twitter is all but dead for me now, I’ve been fed up and rarely even look at it. However over the last week, the API change just put the last nail in the coffin for me. Last time they did similar I was close to leaving back then.

Even then I did say one client for twitter is a bad idea and its time to double down on mastodon. I do wonder how much of this has changed too?

Now Twitter clients, Cawbird (linux), Plume (android) are facing problems and I’m seeing problems with Crossposter too.

Its clear the owner and business model has decimated this microblogging platform and its time to leave it alone. Decided not to leave only because like a few other web platform, I hold on to the user cubicgarden and ianforrester just incase.

So glad I joined Mastodon in 2017. I can be found on the fediverse on @cubicgarden@mas.to (general account, one I use the most)
@cubicgarden@twit.social (tech account)
@cubicgarden@scholar.social (academic account)
@cubicgarden@blacktwitter.io (music and lifestyle account)
@cubicgarden@bookwyrm.social (books I’m reading and have read)
@cubicgarden on Pixelfed (pictures I’m sharing around the fediverse)
@cubicgarden on Peertube (where I’m sharing new mixes, likely to move in the future)

Expect a lot less of me tweeting from now on… Reading about Twitter under a public remit is just super sad reading now.

Beeper makes Matrix bridges into a business model

After the long wait and some wonder if anything was going to happen. On Monday I got my invite to join a very small number of people on Beeper.

I am impressed…

I thought I had a blog post about Beeper but I didn’t write one. So in short this picture sums up Beeper in one go.

Beeper bridges

Imagine if you could use one client to access all these different networks, but unlike pidgin or trillian which needs software plugins to connect to them all. Beeper is actually a Matrix client which connects to specific Matrix bridges (server based, instead of client based) to other messaging networks.

Its one of the thing which blew me away when I saw Matrix at Mozfest 2017.

Matrix is open source and you can run it on your own infrastructure (we will get back to that soon). You can even install your own bridges.

In short Beeper is the Matrix dream in a managed service which you pay $10 a month. You can self host it and its something I may do after a while but right now I’m happy to give some money to get use to things

First thing I did is install the appimage for Linux, set it up using the code I had received via email. Then setup a few networks. Within a few minutes I was replying to friends

I tested Slack using Storyteller United and was quite impressed, although I ended up disabling it due to the amount of channels and how busy the slack can be.

I may enable it again for a few slacks I am part of but don’t want the whole of slack on. Currently I have the Slack app on my laptop and work phone but I like the idea of the messaging parts without the heavy slack app.

I noticed you can input Gifs, emoji’s, attachments, etc in almost every single message in a unified way. I haven’t hooked up my SMS yet (mainly because there is no RCS bridge yet which I would miss). I also would like to see scheduling as I’m so use to it now.

Of course the phone interface for beeper is similar, Gif and all. You can use the unified inbox which puts everything in one timeline. The spaces cuts everything by network.

To be frank, Beeper is impressive and if I could change a few things they would be.the ability to have multiple accounts. For example I would love to be able to finally have one client for the multiple Signal accounts (I have one for my personal and work mobiles). This might be a limitation of Signal, but it would be great if I could spin up 2 bridges. I say this as I added 2 slack accounts and could add more with ease.

Right now Beeper is very much work in progress, but its got most of the key features.  I don’t feel like I have fully added the networks yet as I hold on to apps like Android messages due to RCS and scheduled messages. I could add Twitter and Discord but I’m quite happy with my Mastodon clients and cross posting to Twitter. Although I might hook up my ianforrester account on twitter just to see what its like in beeper. I even consider setting up Telegram, i-message, etc accounts just because I can now without the stress.

I forgot, Beeper doesn’t replace the existing messaging systems, meaning when I finally hooked up Android messages, I can still send scheduled messages and RCS from the app. But reply and send general messages from Beeper.

The network diagram at the very top is actually slight wrong because Beeper sits within the Matrix network and once I understood this via the support channel. It became clear I could easily share things between all my mobiles and laptop with ease. Bit like how I use Signal’s personal space/notes to yourself. I haven’t tried connecting to any of the Matrix systems I’m part of like publicspaces, sdeps or redecentralise. But I’ll give it a try over the next few days.

I like Beeper, but do long to setup my own bridges in a docker container or rasberrypi in the near future. Is 10$ a month quite a bit expensive for this? Maybe but only because I am still getting use to it and not fully using it. I think if I was using it for everything, 10$ a month would great value. Its a good business model, as most won’t or can’t run their own bridge server. (I have already looked to see if Yuno host has support or not)

I look forward to the regular updates and seeing it mature into something unique.



Funny enough I heard Beeper on Twit.TV’s all about android too. The person who wrote in didn’t blur any of his conversations and contacts which I would say is super brave or not thinking things fully through? However its interesting to see someone else also using Beeper and the reaction to it from people not fully aware of

Telepath, yawn…!

Friendcamp

I have been hearing a bunch of stuff about a brand new social network called Telepath.

…Richard Henry and Marc Bodnick are. The duo, who previously worked together at the question-and-answer community Quora, today announced a wider release for Telepath, a new app for discussing your interests. The app, which like Clubhouse is available only in private beta and requires an invitation to use, resembles a hybrid of Twitter and Reddit. As on Twitter, the app opens to a central scrolling feed of updates from people and topics that you follow. And as on Reddit, every post must be created within a group, which Telepath calls a “network.”

Hearing about it, I was almost yawning. Another centralised social app trying to make its self bigger and better than whats come before using the tried, tested and very abused dark pattern of growth hacking.

For a very short moment I thought, maybe this is built on decentralised technology or works alongside other fediverse platforms? Something like hometown which powers friend.camp but heavily funded? That moment passed very quickly.

Who cares???

Its the same centralised system with a new face, its boring and I’m fed up of it all. Seriously! Don’t send me an invite, it will go straight in to my virtual bin.

 

Trying Indigenous social timeline app

IndieWeb ecosystem
When I first saw this last year, I instantly thought about small pieces loosely joined

Last year I went to IndieWebCampBerlin, I learned a lot and really enjoyed it. One of the things I found most interesting is the indieweb ecosystem and in the indieweb way, how people were creating parts of the ecosystem. This is quite a different to the way existing social networks are built, dare I mentioned protocols not platforms again.

There was an app which was mentioned a few times as a example of how it could work. Indigenous, which supports micropub (publishing) and microsub (subscription) across the different pub/sub supporting services. It was neat but I couldn’t get it working on my Android phone. Mainly down to the Indieauth which didn’t work well with this blog. So I kinda left it till this week.

Indigenous allows you to engage with the internet as you do on social media sites, and post on your IndieWeb powered website or a federated instance like Mastodon, Pleroma or Pixelfed

Using Indigenous on Android

Unlike last time, there is a better more user-friendly introduction to the app. It seems to set up a default user for you and allows you add other accounts to it. I assume once you finally add a indieweb account it will release the default user and move the added accounts.

I added my Mastodon and Pixelfed account did a test post using Mastodon in Indigenous.

I did try and post it via Pixelfed but it didn’t seem to work, so I used Mastodon instead. So far so good, but I hoped to still get IndieAuth working but still no dice unfortunately.

It was only a day ago when I realised there was a desktop version, a electron app for Linux, so I gave it a try.

Its a bit different but I recognise parts. Although I couldn’t find the account part s wasn’t able to try the indieauth.

Expect more posting as I explore more, of course if anyone has pointers…? Do jump into the comments/web mentions or drop me something on Mastodon or Twitter.

Flokk contacts app

I recently gave flokk a run on my laptop as a snap. I was surprised how different a concept it is and also the decisions they made.

Its simply a google contact manager but its focused around social. Its not perfect but I wasn’t sure about it at first, I didn’t want to enter in additional information if it wasn’t actually syncing with my google contacts. I checked and all the details I entered into my contacts were correctly synced and not dumped into additional data. They were!

Quite a few friends have complained that I don’t follow them on twitter. This is a really neat way to see what they up.

Its got some work to do on the contact management but as a social tool its good. Currently it only supports Twitter and Github but I can imagine Mastodon could be easily added in the future. I know Facebook would be interesting for other people too I guess.

Looking at flutter more and more now

Maybe it really time to drop twitter…

Dead twitter

I use to use Corebird on my laptop for twitter access. Today this was broken and with a quick search found a page explaining all.

As many of you may know, Twitter decided to remove the UserStream API, which many third-party clients use, including Corebird. It’s a vital part of the user experience and is used for real-time timeline updates, DM retrieval, mentions, etc.

The replacement is the Accounts Activity API. I have not looked much into its details since the technical difficulties are enough to make it virtually impossible for me to port Corebird to it, but what I know is that real-time tweet updates aren’t supported and the prices are well beyond what I could possibly pay (“$2,899 per month for 250 users”).

Now, there would be a few ways out, of course. Porting to the Accounts Activity API is off the table, but other protocols exist. Since Corebird has never been anything else than a Twitter client, there is no abstraction for the Twitter API however, so porting to another protocol will be a lot of work again. Since I’m not a student anymore, I can’t promise to do any of that work. The master branch is additionally in a very WIP state with the ongoing GTK4 port and a bunch of other features.

The API removal will take place mid-August, so Corebird will mostly stop working at that point. I do not know of any real alternative that is not twitter.com of course.

If this explanation was too convulted, http://apps-of-a-feather.com/ has one as well.

I’d like to thank everyone who helped me over they years and all the patrons on here especially for all the support.

Seriously… I’m so very very close to dropping twitter, as although I benefited greatly from it in the past. They seriously have over stepped the mark and my alternative Mastodon is growing massively. I already stopped cross posting to Facebook after their decision to drop automated posting.

As Twitter falls a part is it time to double down on Mastodon?

Dead twitter

Twitter is seriously getting up to no good.

Its super clear the openness of twitter is being stopped, told to stand against a wall with hands up and then shot in the head. Its not good and frankly, I don’t know about you but its starting to pee me off. I recently posted something to my facebook timeline about Facebook’s decision to stop automated posting under a persons account. Another frustrating thing as I was practising the POSSE method from the IndieWeb movement..

Facebook is no longer allowing automatically post to peoples profile. Meaning this timeline is going to get very quiet!
If you want to catch up with things check out www.cubicgarden.com and www.twitter.com/cubicgarden

Because of this my facebook interactions are mainly going to be checking my events including Volleyball training.

All this makes me think its time to double down on Mastodon? Of course I’m not the only one thinking this, cue Adrian and Naomia‘s mastodon 101 podcast.

The more I look at the more I think close my twitter account and just use Mastodon. Although the crossposter was helping till Twitter API changes broke that too.

It will be a shame to say goodbye but the more I see what twitter is about and see what Mastodon users are doing like listing the abuses/hate/rule breaks in different Mastodon instances into Github. I think this is the place to be and the whole setup/framework/infrastructure is what makes it all this possible. Heck with a bunch of the new W3C specs like WebmentionsFragmention and Micropub; I can see companies which enable/power their users really making amazing sustainable humane services.

Lessons from Starfish & the Spider, lets make a better internet together!

The starfish and the spider on catalysts and firestarters?

https://www.flickr.com/photos/macca/32887756

I have been reading (listening to) the starfish and the spider for the last few days when walking. I never heard of it till I heard one of the interviews on the after on podcast. It feels like the Catherial and the Bazaar for the internet age, ever so relevant.

Something really got me thinking… The idea that The Catalysts sound very similar to The Firestarters?

The book identifies a set of people the authors call “catalysts”, who tend to be skilled at creating decentralized organizations. The authors list several abilities and behaviors (called “The Catalyst’s Tools”) that “catalysts” have in common, including:

  1. Genuine interest in others.
  2. Numerous loose connections, rather than a small number of close connections.
  3. Skill at social mapping.
  4. Desire to help everyone they meet.
  5. The ability to help people help themselves by listening and understanding, rather than giving advice (“Meet people where they are”).
  6. Emotional intelligence.
  7. Trust in others and in the decentralized network.
  8. Inspiration (to others).
  9. Tolerance for ambiguity.
  10. A hands-off approach. Catalysts do not interfere with, or try to control the behavior of the contributing members of the decentralized organization.
  11. Ability to let go. After building up a decentralized organization, catalysts move on, rather than trying to take control.

This book has some similarities to books like The Tipping Point, by Malcolm Gladwell, as both identify certain sets of people who are important to change in a society or an organization, and try to define the attributes that people belonging to these sets have in common.

I think the Firestarters is next on my list, as I’m keen to see if there is cross overs or should I tweak my title to catalyst?

Whats that? Peer pressure?

Whatsapp on a phone

I recently came back from mobile roaming in Sarajevo; its been a while since I’ve been to a county where data roaming wasn’t as straight forward as its become. Even doing the standard replying to the automatic text didn’t work. (Although this isn’t about roaming data, although I have a long history when it comes to international roaming data).

It was kinda weird the assumption that everyone would be on Whatsapp. I understand the limitations of text messages and the greed of the mobile operators in the past around MMS and EMS, has crippled its use. Especially at 50p per message when internationally roaming on EE.

My colleagues ask over and over again, why am I not on Whatsapp? To be fair many others have asked the same question. So here’s some of my reasons.

  1. I simply don’t trust Facebook (owners of Whatsapp); I removed FB from my mobile devices and only put the lite version of messenger with all its permissions removed (inlcuding contact access)
  2. I read the Whatsapp End User Licence Agreement, a few years ago and then didn’t  agree with the terms especially around who they share the metadata with. I assume its changed but I don’t see a compelling reason to do it again.
  3. I don’t trust Whatsapp’s security implentation of Signals end to end message encryption; and is it all mute if Whatsapp is sharing the metadata anyway?
  4. This isn’t just because its FB; I don’t use Googe Allo either. I use certain systems for certain things. I get for most people Whatsapp is their ICQ but the benefit isn’t enough to make me use it.
  5. I don’t like the net neutrality issue, with certain mobile operators giving it priority over other services.

End of the day, everyone needs to make their own decision based on real information; not on social & peer pressure. Happy for you to be on Whatsapp but I won’t be joining you.

Thintelligence: Why we don’t move to decentralised systems?

Caught with the cookie jar

I recently posted on Mastodon after attending the doteveryone event in Manchester.

Interesting little rant at the doteveryone event.
Basically pointing to our ultimate comfort with propriety & opinionated software & services when complaining about things like Mastodon, Wire, Signal, etc.

All lack the engaged user base to break through because decentralised/federated systems are “just” too hard?

I say balls!

Maybe actually we’re too lazy and rubbish judging long term benefits in the face of short term rewards? Theres a whole industry feeding our short term highs

Our laziness is chronic and I half understand it but then I’m always reminded of the massive industry setup to encourage us to stay safe in their roach motels.

The term which comes to mind is… Thintelligenece?

The state of mind where a person does something without considering the consequences. The idea may seem brilliant at first, but the after-affects usually prove to be deadly. This phrase was invented by Michael Crichton in his book Jurassic Park (the character Malcolm says it)

I’m not saying installing whatsapp, facebook, etc are necessarily deadly but the lack of consideration of the consequences does make me and others worried. Its the short term gain over long term impact? (more cake anyone?)

Something to think about as you write something for the Mozilla Festival this year!

Tristan Harris essay on attention hijacking and ever so dark patterns

Human attention is a scarce commodity

I heard about Tristan Harris through Time well spent which some people have been sharing a while ago. Kept meaning to read more about him and the essay he wrote. Its a excellent read and well worth reading. A few times while reading it, I wanted to annotate it some how. I know the w3C have finally sorted out the spec and I could do it via Diigo or even Wallabag if I wanted to; but sharing it seems to need more research on my part.

So instead I thought I’d half blog about it while copying the main points (once again you should read the whole thing yourself). Tristan has sectioned the points so I’ll copy that.

But I did want to say I find it interesting that Adrian Westaway from Special Projects and Tristan Harris are both magicians. The link between magic and design is a interesting one.

Hijack #1: If You Control the Menu, You Control the Choices

Western Culture is built around ideals of individual choice and freedom. Millions of us fiercely defend our right to make “free” choices, while we ignore how we’re manipulated upstream by limited menus we didn’t choose.

This is exactly what magicians do. They give people the illusion of free choice while architecting the menu so that they win, no matter what you choose. I can’t emphasize how deep this insight is.

When people are given a menu of choices, they rarely ask:

  • “what’s not on the menu?”
  • “why am I being given these options and not others?”
  • “do I know the menu provider’s goals?”
  • “is this menu empowering for my original need, or are the choices actually a distraction?” (e.g. an overwhelmingly array of toothpastes)

Absolutely, I do this a lot because I’m wondering how to break the system or hijack for my own needs. Usually when going to restaurants I need to hack it because I have so many allergies. If I didn’t hack it then I’d be pretty much dead.

I also find patterns quite interesting and can identify them quickly, so my tesco monthly shop will have every 2-3 months a deal on toilet rolls because I assume thats when they get the new stock in and need to shift some of the older ones. This funny example of understanding allows me to hack the system for my own needs.

I also tend to ignore all the recommendation stuff including the instant reply stuff I seen google has added to gmail. I also start to wonder more and more how this data is being mined to generate these results. Of course I got a big interest in big/linked data, data ethics and opinionated software.

Hijack #2: Put a Slot Machine In a Billion Pockets

One of the most tricky things I’ve seen many people try and deal with is not checking their phones and when they do, they do for what reason? To check out someone has liked something they have done. This comes straight out of the Sherry Turkle’s book Alone Together.

If you’re an app, how do you keep people hooked? Turn yourself into a slot machine.

But here’s the unfortunate truth — several billion people have a slot machine their pocket:

When we pull our phone out of our pocket, we’re playing a slot machineto see what notifications we got.

  • When we pull to refresh our email, we’re playing a slot machine to see what new email we got.
  • When we swipe down our finger to scroll the Instagram feed, we’replaying a slot machine to see what photo comes next.
  • When we swipe faces left/right on dating apps like Tinder, we’re playing a slot machine to see if we got a match.
  • When we tap the # of red notifications, we’re playing a slot machine to what’s underneath.

It takes some serious will to break away from the slot machines, especially when every once in a while it actually pays out (as such).

bThis is very much a dark pattern or dark art which drives a huge economy. Notifications like the breaking news banner on news sites tap right into the dopamine sender and the only way to break this is being more conscious. The truth is unsettling and we may not be able to easily change this without both sides being more aware/conscious of this all. Tristan points the finger at Google and Apple and yes they have responsibility but it can’t come from them alone.

Hijack #3: Fear of Missing Something Important (FOMSI)

Creating, inducing or manufacturing FOMO (fear of missing out) is pretty dark stuff.

Another way apps and websites hijack people’s minds is by inducing a “1% chance you could be missing something important.”

If I convince you that I’m a channel for important information, messages, friendships, or potential sexual opportunities — it will be hard for you to turn me off, unsubscribe, or remove your account — because (aha, I win) you might miss something important:

  • This keeps us subscribed to newsletters even after they haven’t delivered recent benefits (“what if I miss a future announcement?”)
  • This keeps us “friended” to people with whom we haven’t spoke in ages (“what if I miss something important from them?”)
  • This keeps us swiping faces on dating apps, even when we haven’t even met up with anyone in a while (“what if I miss that one hot match who likes me?”
  • This keeps us using social media (“what if I miss that important news story or fall behind what my friends are talking about?”)

I personally don’t subscribe to a lot of things because I’m wary of the effect of FOMO. I also don’t follow a lot people on Twitter because I don’t use twitter in that way much to the annoyance of some of my friends and followers. I do have a lot of friend connections on Facebook but also don’t read the timeline (its not a timeline, rather a curated feed for you based on algorithms and what FB thinks you want, remember point 1 about what the provider wants out of the deal?)

My friend Jon Rogers left twitter saying I was right about twitter (I can’t find any trace of him on twitter too). I wish I could find the conversation/blog (which seems to be down), but I partly blamed the fact he was using the official twitter client which would do things which were not to the benefit of him in anyway. Similarly Oli who left FB and then joined again after feeling FOMO.

Final example is why I left Bumble; I recognised the pattern of FOMSI being manufactured by Bumble and decided I wasn’t interested in being involved. Its a shame because I liked the concept but it was ruined for me by this forced FOSMI.

Hijack #4: Social Approval

We’re all vulnerable to social approval. The need to belong, to be approved or appreciated by our peers is among the highest human motivations. But now our social approval is in the hands of tech companies (like when we’re tagged in a photo).

Social approval is massive and drives us to do things which we wouldn’t normally do if we stopped and thought. I’d add this mixed with FOMO are a pretty lethal combination.

I wish I could filter out the likes on FB which clutter up my notifications, the little hit of dopamine just isn’t worth it. But then again I also like to click like to almost give my approval. Maybe I should stop doing this? This would also stop helping out the FB algorithm with positive reactions, now that can’t be a bad thing?

Of course social approval goes way beyond the likes and into the scoring stuff which I have talked about before.

Hijack #5: Social Reciprocity (Tit-for-tat)

Now this one really bugs me… I understand reciprocity theory and how it can be hijacked to con/cheat people out of something they wouldn’t normally give. Influence is a great book which I’d highly recommend to everyone.

We are vulnerableto needing to reciprocate others’ gestures. But as with Social Approval, tech companies now manipulate how often we experience it.

In some cases, it’s by accident. Email, texting and messaging apps are social reciprocity factories. But in other cases, companies exploit this vulnerability on purpose.

There was a period of time when the laws of social reciprocity seemed to dictate if you follow someone, you need to follow you back. This was rubbish of course, but pushed by twitters own system which encouraged you to follow back with one click. Twitter was a async follow but the service was changed to encourage something similar to a friend request later – most likely once the money became more important.

Of course Tristan is dead right about linkedin being a shocking example of this. I almost have to give them a award for their use of dark patterns to get you to do more within Linkedin.

orginal LinkedIn wants as many people creating social obligations for each other as possible, because each time they reciprocate (by accepting a connection, responding to a message, or endorsing someone back for a skill) they have to come back through linkedin.com where they can get people to spend more time.

Like Facebook, LinkedIn exploits an asymmetry in perception. When you receive an invitation from someone to connect, you imagine that person making a conscious choice to invite you, when in reality, they likely unconsciously responded to LinkedIn’s list of suggested contacts. In other words, LinkedIn turns your unconscious impulses (to “add” a person) into new social obligations that millions of people feel obligated to repay. All while they profit from the time people spend doing it.

Hijack #6: Bottomless bowls, Infinite Feeds, and Autoplay

Oh boy this winds me up big time, endless feeds. Its very similar to the all you can eat buffets. The quality of the things you are consuming are dubious at best and although you started out with something decent it suddenly drops in quality or go so far off the original purpose or reason.

Another way to hijack people is to keep them consuming things, even when they aren’t hungry anymore.

How? Easy. Take an experience that was bounded and finite, and turn it into a bottomless flowthat keeps going.

Cornell professor Brian Wansink demonstrated this in his study showing you can trick people into keep eating soup by giving them a bottomless bowl that automatically refills as they eat. With bottomless bowls, people eat 73% more calories than those with normal bowls and underestimate how many calories they ate by 140 calories.

Tech companies exploit the same principle. News feeds are purposely designed to auto-refill with reasons to keep you scrolling, and purposely eliminate any reason for you to pause, reconsider or leave.

This is partly why I prefer to read RSS than get the endless supply of stuff from Google, etc. At least there is a bottom and you can see a number of unread items. With these news feeds, its endless and the quality or value of the content is dependent on the agenda or services current goals (that can be as simple as this advertiser wants to pay us lots of money).

Endless also sucks you into the world that its only available now/its temporary and next time you look it will be gone or different. This is why I use services like wallabag, pocket or even youtube watch it later. If its worth saving its worth spending some time on and not being rushed to the next thing. Yes its hard and there is a social pressure to have watched or read it quickly (skimmed) to keep up with the conversation. In fact coming back to something in twitter usually causes confusion if you come back to a post a few days later. This is why I tend to just blog it to give it context and the effort once I read it fully.

Endless scroll is becoming a bit of thing now too, similar to the swipe forever stuff. Don’t get me started about auto play video, which I have seen cause much problems with presentations in conferences; as you can imagine

Hijack #7: Instant Interruption vs. “Respectful” Delivery

Companies know that messages that interrupt people immediately are more persuasive at getting people to respond than messages delivered asynchronously (like email or any deferred inbox).

Given the choice, Facebook Messenger (or WhatsApp, WeChat or SnapChat for that matter) would prefer to design their messaging system tointerrupt recipients immediately (and show a chat box) instead of helping users respect each other’s attention.

In other words, interruption is good for business.

It’s also in their interest to heighten the feeling of urgency and social reciprocity. For example, Facebook automatically tells the sender when you “saw” their message, instead of letting you avoid disclosing whether you read it(“now that you know I’ve seen the message, I feel even more obligated to respond.”) By contrast, Apple more respectfully lets users toggle “Read Receipts” on or off.

I do generally avoid a lot of these instant messaging systems but even those I use have included this way (Gtalk, Wire and even Signal). If I can turn it off I do but I have observed how Facebook now throws up notification as a window above other stuff like a instant message. Lets not forget those horrible chat heads too.

Respectful delivery is getting rare and even when they are, you need to work at it. I feel quite lucky that I’m running Ubuntu as my host operating system which gives me complete control over the notifications but this doesn’t help when looking at a browser tab like Facebook, which wants to dominate (trust me this is the right word) the view. This is also another reason why I don’t have Facebook on my phones/tablets and why I limit messengers permissions.

Hijack #8: Bundling Your Reasons with Their Reasons

In the physical world of grocery stories, the #1 and #2 most popular reasons to visit are pharmacy refills and buying milk. But grocery stores want to maximize how much people buy, so they put the pharmacy and the milk at the back of the store.

In other words, they make the thing customers want (milk, pharmacy) inseparable from what the business wants. If stores were truly organized to support people, they would put the most popular items in the front.

This is bloody annoying and one of the reasons why a lot of apps dont really care or advertise direct links into parts of there systems. This is why I have to keep FB in a tab otherwise everytime I login, I would need to go via the news feed each time, a total waste of my time.

The whole point of the web is not having to go on a journey each time. Remember when you saw VR shopping malls and thought wtf? Well thats pretty much the same coming back to haunt us all, for whose benefit? Certainly not yours!

Hijack #9: Inconvenient Choices

This is a recurring dark pattern, the roach motel.

We’re told that it’s enough for businesses to “make choices available.”

“If you don’t like it you can always use a different product.”
“If you don’t like it, you can always unsubscribe.”
“If you’re addicted to our app, you can always uninstall it from your phone.”

Businesses naturally want to make the choices they want you to make easier, and the choices they don’t want you to make harder. Magicians do the same thing. You make it easier for a spectator to pick the thing you want them to pick, and harder to pick the thing you don’t.

For example, NYTimes.com let’s you “make a free choice” to cancel your digital subscription. But instead of just doing it when you hit “Cancel Subscription,” they force you to call a phone number that’s only open at certain times.

Hijack #10: Forecasting Errors, “Foot in the Door” strategies

People don’t intuitively forecast the true cost of a click when it’s presented to them. Sales people use “foot in the door” techniques by asking for a small innocuous request to begin with (“just one click”), and escalating from there (“why don’t you stay awhile?”). Virtually all engagement websites use this trick. Imagine if web browsers and smartphones, the gateways through which people make these choices, were truly watching out for people and helped them forecast the consequences of clicks (based on real data about what it actually costs most people?). That’s why I add “Estimated reading time” to the top of my posts. When you put the “true cost” of a choice in front of people, you’re treating your users or audience with dignity and respect.
This is tied to so many of the things said previously. One of the useful things I found is the putting things into wallabag and pocket is I can manager my own time; and not be forced into making a poor decision under time pressure
The Hurrah – A sudden crisis or change of events forces the victim to act immediately.
 
Its clear most humans do not make good decisions under pressure and scammers, con-artists, the systems we use know this too well.

There is so much more to discuss including the how to fix this all… but thats for another blog post…