Rethinking Podcasting

Reinventing podcasting
Ok maybe less reinvent and more rethink?

I hinted at Perceptive Podcasting previously in a post about being busy. I have finally come out of that busy period and am UK bound as my passport is due to expire.

Just before the busy period, I drafted a post about Perceptive Podcasting and why it’s not simply another unique project. It went up on the BBC R&D blog recently which is wonderful because I can point to that rather than the other way around.

Perceptive Radio v1

Since we first launched the Perceptive Radio v1 in 2013 as a concept of what Perceptive Media (implicit interaction from sensors & data, adapting media objects) could become; the radio’s have always been a framework to explore further into adaptive object based media experiences. But we have always acknowledged the growing power of the smartphone and how it could be the container for so much more.

Even when we created the Perceptive Radio v2 with Lancaster University and Mudlark, it was modeled around an android phone and extending the sensors. The possibilities of IOT Storytelling with object based media was deep in my mind, along with research questions.

As a person who saw the revolution of podcasting in 2000, I was always interested in the fact its downloaded audio and generally consumed/created in a personal way, unlike radio in my view. I’ve also been watching the rise in popularity of podcasting again; heck Techcrunch asks if it could save the world 🙂

Of course I’ve started a few podcasts myself (recently Techgrumps and Lovegrumps) and love the fact it’s quite easy to get started and it can feel quite personal. I also found the diversity of podcasting quite interesting for example I’ve been listening to the guilty feminist, friends like us and risk, for quite sometime and find them fascinating every time.

Why a client for podcasts?

In 2017, you are seeing more webservices hosting podcasts like stitcher, (heck even Spotify is hosting some). At the server-side there is a lot you can do like dynamically change adverts, geo-fence media, etc. 60db are one such service doing nice things with podcasts but they are limited in what they can do, as they said in a comment on a similar post. But doing this all server-side is a pain, and tends to break the podcast idea of download-able audio (even if you have 4g everywhere), it feels more like the radio model of tuning in.

Imagine if you could do the server-side type of processing but on the actual device and even unlock the pools of sensor/data with the users consent? And imagine if the creators could use this in storytelling too!

Its Personal, Dynamic and Responsive without being creepy or infringing personal liberties, It adaptives to changes in context in real time. It dances with Interactivity and we are also exploring the value and feasibility of object based media approaches for engaging with audience. We believe that this offers the key to creating increasingly Immersive media experiences as it gives more story possibilities to the writer/director/producer. But also provides levels of tailored accessibility we have yet to imagine.

So many possibilities and its made in a very open way to encourage others to try making content in a object based way too.

Keep an eye on bbc.co.uk/taster and the bbc.co.uk/rd/blog for details soon.

Author: cubicgarden

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.

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