Wellbeing is more important than checking your dating app

Woman looks at her phone wondering

I was reading no bad dates just good stories and read the point about Bumble.

Bumble is full of feminists?

And this is a problem why? Sweet Jesus, a dating app that puts women in the driving seat, whatever next? Quick guys, delete it – don’t let the vagina army overthrow your seat in power.

I liked the concept of Bumble, love to meet more female feminists being one myself and know there was a massive backlash from the manosphere (read with caution!). But it should be a dating site I’m regularly on.. but I’m not?

When I first signed up it was early and there was little people from around Manchester on it. Then suddenly there was a ton of supermodel type women showing up. Most men would have loved it. But something didn’t seem right, I couldn’t tell for sure but it felt like quite a lot might be fake (from previous experiences and what I’ve read, it certainly seemed possible)?

Fake profiles is a quick way to keep people on the site and interested, or keep them using the app?

Fake match profiles

That was off-putting but then they changed the terms so if a woman messaged a man, had 24 hours to reply. Encouraging/forcing you to look everyday at least. This for me is not the habit I can not see a positive outcome from. I understand some of the reasoning but it feels unsustainable, at least to my mind? I check my dating profile only once or twice a month (to be fair this is very low), unless I’m chatting with a woman or planning a date of course. I have to question the benefit to the people using Bumble vs their ability to tell investers they have a large number of uniques per day?

I have to say checking your dating app everyday can not be good for your wellbeing; be it bumble, okcupid, tinder, grindr, hinge, pof, etc. It leads to cognitive burnout, which is something a lot of regular daters talk about in different terms. This is why the idea of a online dating break is a real thing.

Cognitive burn-out

Regardless, I’m willing to give it another try, but frankly if it’s not a big improvement I’m not going back; another good idea executed badly in faviour of business? Maybe its time for total distruption as mentioned previously?

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.