The perceptive media moon shot

Again and again I hear people ask the question. What is the moon shot?

Usually its related to a project idea, and they are asking for the trajectory target?

Well with the lens on Perceptive Media, which I believe is the future of storytelling. The kinds of storytelling which touches and engages at such a deep level. Canus said life should be lived to the edge of tears (I assume happy & sad).

The moon shot is the lucid dream

“Immersive works of art or entertainment are increasingly not content to simply produce a new range of sensations. Instead, they often function as portals into “other worlds.” Erik Davis

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.

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