Social media cafe Manchester was a diamond in Manchester’s tech scene for a long while. It was inspired on Loyd Daves’ Tuttle club which was in turn inspired by my own Geekdinners. Who says you can inspire, eh?
Started in 2008 Social Media Cafe became an institution. Meeting regularly on the first Tuesday of the month, it ran for over 5 years bringing an eclectic and sometimes bizarre selection of topics to discuss. From emoji madness and a requiem for Ceefax to more grounded subjects. Through #smc_mcr, Manchester kicked off its open data journey and became a stopping off place for people passing through, who had projects and passions to share. Most importantly #smc_mcr was a place where anyone with a passion could pitch up and propose a topic that they wanted to share with others – either to inform or to find help. Because of this #smc_mcr developed an unConference format that allowed multiple subjects to be discussed at the same time.
Fast forward to November last year in the snug of the Briton’s Protection a group of ex-#smc_mcr types came together to discuss how this venerable event could be reinstated. So Common Ground was born, an event with the same #smc_mcr goodness with a more pronouncable name.
Common Ground Launch Event – On the Cluetrain
To kick off Common Ground we look at The Cluetrain and the enigmatic release of new clues after 15 years.
The Cluetrain manifesto was written in an age before social media, when user generated content was but a tiny fraction activity banded around by a tiny number of people. The Cluetrain manifesto went beyond the current day thinking of the dot com boom – 1999 and the catastrophic bust – 2001. It rewrote the rules for a hyperconnected world and it could be argued, is as relevant today as it was then.
The new clues attempt to do the same, taking our thinking into the next 10 years. The event will discuss the new clues and asks if they will have the same impact as the original clues have now. Did Doc Searls and David Weinburger, undermine or add another chapter to the brilliance of the Cluetrain?
Why the need for another event in Manchester? Its similar to the problem of why Manchester Technights started. The current selection of events are too narrow. Don’t get me wrong its great if you are really into that thing but if you want to get a variety of ideas and thoughts, then you are stuck. I bang on about diversity and how critical it is, this also starts to answer the problem of the filter bubble. You should join us and invite friends…
Welcome to the MMU Shed
The first event is Tuesday 17th February at its new home, the shed. The Shed is a new space by MMU (Manchester Metropolitan University) just opposite where the old BBC just off Oxford Road on Chester Street.
Its a great space with a lot of potential for all types events and can hold between 2 and 200 people depending on the event and space you require. This does mean there are lots of spaces, so you could go back to the original unconference style of social media cafe. Theres also plenty of room, so noise won’t be a massive issue.
To be fair its a great space and just right for a barcamp, but I’m not doing those anymore (of course).
So whats the first commonground?
The first one on the 17th Feb, will centre around the Cluetrain manifesto. Julian one of the key organisers asked me for a quick summary and I sent this via my phone.
On the Cluetrain
The cluetrain manifesto was written in a age before social media, when user generated content was but a tiny fraction banded around by a tiny number of people. The cluetrain manifesto went beyond the current day thinking of the dot com boom – 1999 and the catastrophic bust – 2001. It rewrote the rules for a hyperconnected world and I would argue is as relevant as it was then as it is today.
The new clues attempts to do the same and in some case does a great job taking our thinking into the next 10 years. The event will discuss the newclues and asks if they will have the same impact as the original clues have now. Did Doc Searls and David Weinburger, undermine or add another chapter to the brilliance of the cluetrain?