Day: 25 May 2009

Electric still had the perception of big, clunky and not attractive till Tesla changed all that with there very attractive roadster. Of course people have been building electric motorcycles (and maxi-scooters) but like the Tesla Roadster example, they have been so so till this beast above. Its designed by Yves Béhar who also designed the OLPC XO laptop and can ride up to 150 miles on a 2 hour charge. Forgetting how amazing it looks, it can also do up 150mph and has roughly 100bhp (that's over double my 600cc scooter, but my scooter is very heavy). So its about the speed and power of Kawasaki Ninja I believe. I believe its twist and go (aka no gears) and launches next month. On my full motorcycle licence I could actually ride one of these. So look out, who knows what might happen in the future… Oh by the way I love the tag line on the microsite, its the bike the environment would want you to ride.

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Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.

A fantastic TED talk which really got me thinking. Seth Godin is highly rated in most circles but I've not really come in contact with anywhere, even in my reading. So in the talk above, Seth gives a presentation about tribes which I gathered he wrote a book on. The core message was about leading a movement, and you know what he's so right. For example, BarCamp is a movement and its growing getting stronger with them popping up and being used for many different things. We have a few pioneers to thank for that. But most of those people have moved on to the next thing. They never stop changing the world which would be a great subtitle to have on your card. These pioneers also fall into the trap of never being able to explain what they actually do.

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