Did Apple Sabotage the ROKR? Do we really need to ask?

Jobs with Rokr phone

The unofficial Apple blog suggests that Apple may have shock-horror Sabotaged the Motorola Rokr. Wow I thought this was actually well established by now? I remember hearing a interview with some quite high managers at Motorola who explained they did not even know there product had been launched till the actual launch. Then of course Jobs did the usual, look here's the rokr here for one moment but look over here trick. I would be interested how much time the Rokr got on stage compared to the Nano. Anyway, this is all so much more interesting when you read what Microsoft are saying about the Xbox 360 playing Ipod content. Enough said really…

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.