The audience vs twitter…


Channel4 is known for some very interesting social experiments including something which really gets at something which I have a lot of opinions about

However before I talk about that TV programme. Let me give you my thoughts on The Audience

If you don’t know it, its basically… A bunch of people follow a chosen person for a week and help solve there problems.

People with life-changing decisions to make – from ‘should I give up the family business?’ to ‘should I have a gastric band fitted?’ or ‘should I consider fostering?’ – are followed around by 50 strangers for a week. These strangers must then agree on a decision and deliver their verdict on the path to take. For the person with the dilemma the process is emotional, sometimes difficult and often eye-opening. And the audience holding this enormous responsibility have to navigate through layers of heartache, resistance and personal revelations, as well as the nights out, kitchens and cramped offices of the people they’re trying to help.

Although I’ve not quite watched the first one yet… It strikes me as odd because frankly…

Isn’t this just Twitter???

I say twitter oppose to your social network because its people who you don’t know. The stranger advice is a well known human effect. People generally prefer to confide in the stranger.

Or maybe I’m wrong…?

I know this requires a level of transparency and openness which most people are not willing to disclose but personally I’ve had very good things happen from being so open and asking questions of strangers…

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.