Perceptive Media Launch at Social Media Cafe Manchester

If you’ve not experienced Perceptive Media yet, stop reading and go to to listen to the Breaking Out audioplay.

We’ve been sitting on Breaking Out for months slowly improving it as the browsers caught up with what we were trying to get them to do (WebAudioAPI is very topical at the moment). When we first started there was no way it was going to work in anything but the latest chrome. However things are starting to change…

Anyhow because of the wait to get things working correctly, we picked a date to release much later than expected. That date slotted right in between the end of the Euro 2012 and The 2012 Olympics. That date co-insided with SMC_MCR’s July event, the event where I first talked about Perceptive Media openly for the first time.

Elliot Woods

The event hosted at the excellent Cornerhouse Cinema was great. First up was Elliot Wood discussing the process behind his most recent digital art installation in Korea with studio Kimchi and Chips. Really interesting as there were some key points which matched some of our thinking. Mainly around openness and generative/organic systems.

Tony looking nervious

After the break came some announcements and then Perceptive Media with me and Tony.

We quickly ran through our reformatted presentation from the EBU in April, to lay the context for those who were not at the SMC event in February. Afterwards we went into a live demo of Breaking Out the audioplay.

Listening to Perceptive Media

The audience enjoyed the play and seemed to respond well to part of the play I’m not going talk about now.

After hearing the audioplay we switched to a panel discussion with me, Tony Churnside, Henry Swindell (from the BBC Writers room) and Sarah Glenister (the writer of the script from the BBC Writers room). We also had Mark Boas and Mark Panaghiston (from Happyworm, the developers) on Skype just in case.

The questions were coming thick and fast, at one point I counted about 20 hands up of the 60 strong audience. Lots of questions about the idea of Perceptive Media and quite a few about the storyline. It was great having Henry there because he laid it out from the writers point of view. Sarah jumped in and gave her point of view writing the script, something she just published on the BBC Writers room blog.

Sarah at SMC_MCR eventMartin hard at work

The event was a big success for ourselves, SMC and everyone involved. The feedback we got was great and we did record the event for the purposes of research.

Following on from the launch. We’ve watched the prototype spread to quite a few places.

The BBC unveils its first perceptive media experiment and you can try it now – Martin wrote this pretty much live from the event and its gone a few places. And it appeared on Techmeme for a couple of days.

The BBC opens up its first perceptive media experiment and you can try it out right now

BBC demonstrates revolutionary perceptive media – Nice

BBC perceptive media brings the next big thing in tv and radio

Angie chan who did the illustrations talks about the project

Metafilter goes off on Perceptive Media – Would love to join this debate but alas I’m not going to get involved in the debate.

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