Writer/Director Kevin Smith premiered his new film Red State at Sundance today—he’d led everyone to believe that after the showing, he’d publicly auction the distribution rights to the highest-bidding studio. Instead, he bought it himself and used the attention generated to note how broken the studio distribution system is (why spend $20 million on a film that cost $4 million to make) and how he was convinced he could a better job handling things on his own.
Just like the guys who setup Revision3 and Twit.TV, they used there familiarity and popularity from the now defunct subscribe only techtv cable channel, to launch there own much more sophisticated and effective projects to basically replace techtv. The result is light years ahead of the old techtv shows in every respect.
Kevin Smith would be crazy not to "cash in" on his followers and reputation in this space. Its actually begs the question why he had not done it earlier really? Heck and whats wrong with a little shouting at the hand that use to feed you…?
It cost Red State roughly $4 million to make, and Smith didn’t see any sense in spending $20 million (i.e. 5 times the amount it cost to make the film) just to advertise it. Smith also was tired of huge marketing expenditures whose efficacy would be determined within a period of three days.
It does raise the question what do you do, if you’ve not got that track record behind you and your looking to self publish or self distribute but I’m a firm believer that the best will rise to the top. It may take 10 years, but they will get there in the end.
Inception – Everyone knows I love this film. Actually the clip above came to me via the inspirational which is imran ali. The reason why I love the film is because frankly its amazing to watch and enjoy, but also I got the idea for mydreamscape.org after watching inception. Some people have said its the matrix of this generation, I’m not so sure but I can certainly see why people would say that. Its breath taking from start to finish and theres a healthy amount of background mythology to keep us all guessing. I can’t wait to own a copy of my own, so I can watch it at home with my home cinema.
4, 3, 2, 1 – This is the Urban version of Sliding doors and although I wanted to not like this film, I actually enjoyed it. Theres pace and a clever storyline which overlaps its self when it makes sense. Noel Clarke has really worked hard on this one, once again staring in it and co-directing it. All the stars from the Adulthood and kidulthood are in this one and its slightly weird to see them play a different role from there other films. The woman are the centre stage in this film and they play there parts to the maximum, but the killer role for me has to be Kevin Smith’s role as a American courier. What I can’t work out is if it was before or after the no fly incident.
Donnie Darko: The Director’s Cut – When I first saw this version of Donnie Darko I turned my nose up at it. I felt it gave away too much. Now although I’m still glad I got the original version, I found this version in retrospect a interesting twist on the tail. It does spell out a lot more whats going on but then again, it brings a more informed discussion about the ethics of time travel.
Exit through the gift shop – This is a film very few people saw in the cinema but I did watch it with a friend. Its basically the story of Banksy and street art. I can’t really say much about the movie without giving away the plot but I will say its not about Banksy exactly, its more a story about street art which was never told. In actual fact its about a guy called Mr Brainwash or Thierry Guetta who started to film street artists doing there work and promised to make it into a documentary. He did but boy oh boy was it bad. He went on to do Madonna’s next album cover. Anyway, this must be watched specially because it seems so unreal but in actual fact its actually mainly true.
The social network – Just watched this one in the cinema in Digital projection and to be honest I didn’t really want to like it but I found myself warming to some of the characters in the film. I know its not the exact story of how facebook started but the general story is all there. Zuckerbergs (played by Jesse Elsenberg) clever wit shows through but you can’t help but feel sorry for Eduardo Saverin (played by Andrew Garfield) who gets shafted on a share deal by Sean Parker (Justin Timberlake) and Zuckerberg. To be fair he may have killed part of the idea with the advertising but hey we will never know. I guess at the end of the day, I do think the woman in the film are almost laughable and thats a big problem but Zuckerberg is a nerdy guy and the opposite sex is simply another lifeform for him.
