Sell the sizzle not the steak

I attended a networking workshop at the BBC the other day. I was wondering how it was going to go, because sometimes the workshops at work can be hit and miss. The trainer for the workshop was down to earth Darren Jenkins from digienable. Darren was good and his advice was welcomed.

Now I know most of you are saying why the heck are you (mr social butterfly and social geek event organiser) doing at a networking workshop? Well most of the things I do are picked up after working it out for myself rather than learned. When I signed up I wanted to understand what other people were told because I’ve seen some weird stuff.

Anyway during the workshop, I listen and chipped in now & then. But what got me thinking in the middle of the workshop is the similarity to dating. I hadn’t really thought about it in this way before, but the more Darren talked and I thought about it. The closer to dating it sounded.

Most of you will be thinking “Duhhhh yes of course, relationships are relationships be them business or a love interest” Laid out on paper it makes sense, but I’ve never really put it on paper like that.

Some key points, which really hit home…

First date, first contact
The politics of who pays extends deeply into networking. Darren talked about trying to buy the first coffee or paying for everything to make a good impression. Of course I disapproved. But at least he told it as it was… “Its a power play…

Selling the Sizzle
You got a short time (1min) to tell the other person about yourself, what you do and your general thoughts about things. Sounds like Speed dating, but no were actually talking about networking.

One thing which I’ve not been doing recently is selling the sizzle. When speed dating recently I’ve been under-selling how great things are for myself by describing what I actually do rather than the effect. Not sure why I’ve been doing this but it certainly applies for dating as well as networking…

Social object theory
Of course no workshop would be complete without a bit of give and take. Darren was good enough to remind me to sell the sizzle, so I thought I’d talk about social object theory. He never heard of it but had been using it, regardless.

It was a good workshop and funny to hear Darren is partner to Liz Hardwick from Manchester Girl Geeks.

All your care data belongs to us?

I have been looking into the health care data sharing thing in the UK a while ago but to be honest got distracted by the mass surveillance uncovering from Edward Snowden’s leaks. Luckily the Open Rights Group is keeping their watchful eyes on this issue along with many others.

I’m still making up my mind and reading about the positives and negatives, to see if I should opt out. Don’t get me wrong, I’m a public person for many things but certain things I like to keep private. I’m still learning more but I had planned to join one of the Open Right Group’s mass opt out meetups to understand a little more.

However Stefan Magdalinsk just launched #FaxYourGP.

We’re a very small group of volunteers who think it should be very easy for people to opt out of the new NHS care.data centralised database of medical records. Unless you opt out now, care.data will soon store the medical records of everyone in England, yours included, in one giant database. Our confidential health information will then be shared with companies and other public bodies.

Some people we respect think care.data is, on balance, a good thing.

Some people we respect think care.data is, on balance, a bad thing.

What we know for certain is that the NHS hasn’t made it easy for you to exercise your right to opt out. We think this really isn’t wise. The NHS leaflet explaining care.data says you should ‘let your GP know’ if you want to opt out. But GP surgeries are busy. If you ring up wanting to opt out they’ll ask you to write to them instead. That’s fair enough – their priority is treating the sick. It’s 2014. The NHS really should have made it easy to opt out via the web.

And thats the point really… Choice! It should be a educated choice not forced upon us.

As I weigh everything up, you can opt out really quickly using Stefan’s service and the envelope below. As Tim would say, Amazeballs…



writetothem.com

The effect of Internet p0rn, no fap…

You may have come across the term “No Fap” once or twice while browsing Youtube or Reddit. What does it mean?

Well its simply a made up term for no internet porn. There is enough evidence to show internet porn is somewhat addictive (theres a lot of thoughts this could be the same addictive level as Farmville, World of Warcraft, etc, etc. So maybe more addictive that reasonable) and has a negative effect on men.

Interestingly Hollywood got in on the act recently with a film called Dom Jon.

A New Jersey guy dedicated to his family, friends, and church, develops unrealistic expectations from watching porn and works to find happiness and intimacy with his potential true love.

The film is quite good and feels quite well done. Of course theres no spoilers here, but seek it out but be prepared as the subject matter is uncomfortable for many.

Now I can imagine david cameron, mary whitehouse and many more of the same crowd, standing up and saying. “Yes we told you so! This is why we must ban it and block it.

Well banning it isn’t the idea here but there is something which I touched on in hacking that instant spark of chemistry. I said “We’re all junkies to the buzz” Internet porn seem to have the instant buzzing effect our brain thinks is a good thing, and of course it wants more and more of it. But what makes it more like crack is the chasing of the high. There seems to be a super quick drop off with seeing the same porn and because theres plenty of it around, your brain seeks out more different porn.

Of course this has a negative effect on monogamous relationships. Specially ones based around sex.

I’ve only started to scratch the surface, but the bulk of the no fap movement is around the negative effect it can have. And its not just men, but women too…

Everything in moderation and resist the temptation to keep doing the same thing over and over again. It could be a legacy trap in our minds…

That instant spark of chemisty, lets hack it?

Lets be honest for a moment. There are certain things which humans like and don’t like, react to and don’t react to. Understanding these lifehacks, mindhacks, theories  or even techniques can help greatly. It all depends on how you apply it… Understanding not ignorance is my new justification for this type of stuff.

Single black male have recently posted a number of intriguing posts including How A Man Can Avoid The Friend-Zone, and Don’t be Thirsty, be Hard to Impress.

They center around that feeling when you see someone for the very first time. So called the spark of attraction or as I prefer the spark of chemistry.

In technical terms, this spark is simply a spike in adrenaline that most people get when they connect eyes with someone that they’re physically attracted to. In our initial interactions with a new potential love interest, some women attempt to control that spark by being flirtatiously elusive and playing hard to get. Men can perform an equally effective technique: playing hard to impress.

This can come across as being a bit of a bastard, and theres many posts suggesting most women subconsciously prefer this.

The secret behind the “hard to impress” approach is that after getting that initial, reflexive adrenaline spike out of her, you find a way to keep the intensity and duration of that spike heightened. By doing this, you’re pretty much guaranteeing yourself a spot far away from the friend zone.

I imagine this is where the keep them keen comes from. Stretching out this period of attraction can greatly improve your chances of the other person being interested. Or in this case, keep you out of the friend zone.

This isn’t anything mind blowing, people have been doing it naturally for millenniums but its interesting to understand the science behind it. Those butterflies in your stomach are addictive like going over the top of a rollercoaster hill (in my case) who wouldn’t want more of that?

We’re all junkies to the buzz… and combining this with the Social objects idea, who knows what you can achieve? Maybe one day I’ll combine all these things together and actually do something meaningful with them.

Question is, what are you going to do to get more of what you love/need/want? I’m hoping it doesn’t involve being a total cock like the guys from the previous post

Scratching at the online dating bubble

Freakonomics recently put up a podcast about online dating. I love the it the show and you know your in for a good show when someone says…

…if only everybody approached it like an economist would…

Online dating through the eyes of an economist is a very intriguing world indeed. But unfortunately not everyone does. In actual fact theres a well known phenomenon which happens when faced with love.

…being attracted to a person is a lot like being on drugs. The release of chemicals into our brain and body creates an altered mental state in which we both perceive and behave differently than we normally would..

But back to the Freakonomics podcast. The bulk of the show was dedicated to AaronCarterFan, who I have written about before.

Theres some nice juicy parts in the show including,

OYER: Okay, so as I look at what you’ve got here, well, before we even look at it we have to stop and think about the first thing an economist is going to do is think about supply and demand. So I don’t know if you realize this, but you’re in a great position. New York City is demographically more female than male. I’m not entirely sure why that’s true. Out here in San Francisco it’s the opposite. We have an oversupply of men relative to women, at least compared to other cities. New York City and Washington D.C. tend to swing much more towards more available women. So you’re in a good position from a competitive point of view. You’re providing a good, single, straight male, which is in relatively high demand. Now the other thing to keep in mind here is time is very much on your side. So you’re in a good position for two other reasons, and that is the male/female differential I just mentioned is going to swing much more in your favor over the next 10 years. So you’re under no pressure to hook up for a long-term relationship right now. So that’s one thing that’s good. The other thing is just more generally, aside from your gender, the fact that you’re 28 years old from an economist point of view means that you should be very picky. So you should be picky, you should be looking for a really good match. And the reason for that is suppose you do find just the right person, and get married and live happily ever after, well you’re in no rush to do that because you have, let’s just say 50 more years in which to enjoy the relationship you find if it’s a successful one. So when I was on the online dating market recently, you know, I’m much older than you are, and from a rational economic perspective, I should be less picky than you. I should be searching a little less carefully. I should be settling, settling is an important idea, it’s a very important idea to economists because of what we call search theory suggests that at some point you should realize that  having what you have is better than expending more resources to try to do better. And that’s more true when you’re my age, I’m 50 now, than when you’re your age, which is 28.

And the guys are right… no rush, be a picky, nothing worst that rushing into something which isn’t going anywhere.

Justin WOLFERS: The Internet has turned matching upside down. It used to be that you would find compatibility first and then learn more about someone else’s attributes. And now you see all the attributes and then you learn about compatibility later.

This is something which certainly makes things very different. I always say to people who say, its easy. Go find someone and your done. Well here’s the big difference… Attributes before Chemistry. We’re still grappling with this major shift, and to be honest I hadn’t really thought about it in these terms before. This is the internet’s effect on the way we meet. We truly do live in the age of algorithms, like it or not!

Even the likes of Speed dating, Singles party’s, etc are holding to a somewhat dying tradition?

What you want to remember in your profile is that you want to be very upfront and forthcoming in anything that is what an economist would call a coordination game. It’s where our interests are aligned and as long as we have the right information we’re going to make the right decision. So in my case I was very upfront and forthcoming in my profile about the fact that I had a large and badly behaved golden retriever, and the fact that I have two teenaged children. Because if somebody was against those things, then those were deal breakers. And in your case, you want to be honest about the fact that you’re a public radio producer because on the one hand that’s very attractive to some people, but it also indicates that you’re not going to be rich, at least in the short term. You don’t want anybody who wants you just for your money, either because you don’t like those types of people or because even if you do you’re not going to get them once they have the information anyway.

This for me is an argument why you need to be honest on your profile. Its not about attracting everyone but the right people for you. Define your dealbreakers too. Although I joke I wouldn’t date someone who shopped in Aldi, its not really a deal breaker. I would have to wonder about their taste buds when it comes to fruit and veg, but its no deal breaker. A deal breaker is someone who drinks to get drunk all the time, dabbles with hard drugs, strong right wing views, can’t think deeper than what the soaps are showing.

Of course deal breakers can change, for example a while ago a deal breaker was having a child. Not because I have anything against kids, but I just wasn’t ready for that. And I’d rather be upfront about that. Hence on my profile it says…

I have little time for the mainstream garbage of pop music/fashion/celeb driven nonsense.

I removed the sorry if that winds you up part. As I’m not sorry, it was never going to be…

The podcast or the transcript is worth a listen/read, theres some great down to earth advice for online daters and all from people who look at the hidden side of everything. Of course I’m very tempted to write them a email asking them to look at other parts of the online dating world including the crack of the dating, the 3day trial.

The science behind love?

We all know there is a geeky side to love. Being a tiny bit datasexual (although I can’t imagine LGBTQAI+D ever happening) I can’t help but read about things like Chris and Amy’s exploits and think there is some science behind a part of love, even if its not all explainable in an algorithm. Another story which I believe came from Tim Dobson again, comes via Lifehacker, why Love makes you feel loopy is also talked about.

…being attracted to a person is a lot like being on drugs. The release of chemicals into our brain and body creates an altered mental state in which we both perceive and behave differently than we normally would. While no individual substance can single-handedly control your brain, here are just a few of the different chemicals swimming through your brain when you see a pretty person, and how they affect you.

Like the chemistry of love talk by Helen Fisher, The main factors are…

Adrenaline: When you see someone you’re attracted to, your body releases adrenaline into your system. Adrenaline is what’s responsible for causing your heart to race or your hands to sweat. Adrenaline puts your body on high alert, sending oxygen-enriched blood throughout your body, and prepares you for immediate action

Dopamine: When you feel elated, giddy, or pleasure, dopamine is the culprit. This is a double-edged sword, though. Dopamine is responsible for rewarding stimuli, which nurtures habit-forming behaviors.

Serotonin: When you can’t seem to get someone out of your head, serotonin is usually to blame. Or, more accurately, a lack of serotonin. This same drop in serotonin creation is present in people with Obsessive Compulsive Disorder.

Testosterone: The levels of testosterone (which fluctuate regularly) affect attraction in both genders.

Estrogen: A multitude of studies have shown that female attraction is affected in a variety of ways by the estrogen and the ovulation cycle.

I’d really like to see a TV or Radio documentary with this level of depth. The piece is worth reading as theres a lot more to the quotes I’ve grabbed.

One of the many worst profiles on OKCupid

The OKCupid profile you won't believe

I think this came from Tdobson or Technicalfault. (Really need to start using Diigo’s annotation feature)

First thing… Good on Cracked for doing this.

I figured any profile with photos of a beautiful woman would get a few messages from men whose boners were willing to overlook her personality. The captions on her photos were just as draped in red flags as her profile was, so there’s no way they were totally clueless as to how awful she is, but sure, I figured, maybe she’d get a couple of messages a day from people with especially low reading comprehension.

She got 150 messages in 24 hours.

With my social scientist hat on (not really, but I wish I did have one) this shows what a large portion of the online dating market is like. Think i’m joking? Look at the popularity of Tinder and the recently redesign of the local feature in Okcupid’s own app.

All of the messages she gets is seriously screwed up. They are well worth reading for entertainment value alone. But every time I read them I can’t help but hold my head in my hands!

Seriously men of Okcupid.com grow some balls, what the hell are you doing messaging this woman!!!!! She sounds like a bunny boiler…  And even worst how can you contact someone so awful after she makes it so clear shes not interested. Worst still wants to do damage to you!

My faith in man kind is on the ropes (of course I’m only joking)

Why online dating sites don’t verify their users?

Getklex pointed me at a link about online dating in the east.

Online dating site OKCupid has found an inexplicable number of men happen to be exactly six feet tall and there are four times as many people who claim to earn $100,000 per year as there should be. False advertising, or misrepresentation, is standard in any marketplace; the dating market is no different.

While American dating sites have taken a laissez faire approach to lying, Asian dating sites have implemented serious measures to keep users honest.

China’s largest site, Jiayuan.com, ran into a huge PR problem in 2011 when a man swindled a woman he met on the site. This incident intensified Jiayuan’s more general reputational problems due to lying on its site. So Jiayuan developed a means for people to verify the claims they make on their profiles. Users can provide documents to the site, such as government-issued ID cards and paychecks, to back up their claims. Those willing to pay additional fees can have an in-person interview that gives a higher verification rating on the site.

Verification is one method of insuring who your about to contact is somewhat genuine. And its not just eastern dating sites which use it. There are a few paid dating sites which do verification and one or two other types of sites including AirBnB. Actually in AirBnB its a big advantage to have many pointers to your true and social identity including a verified ID.

Verification online dating sounds good, so why hasn’t happened?

Simple answer…. Greed!

The third explanation, which I think is probably most important, is driven by the economics of the online dating business. Dating sites (and, for that matter, other online markets) are largely a fixed cost business. A company has to design the site, the user interface, and the matching algorithm. Though a site needs to add more servers as it grows, scaling is a relatively easy and low cost proposition if customers start arriving in large numbers. But verifying individual users’ height, income, education, and the like has to be done customer-by-customer. Verification kills the scalability of a dating site.

Its too costly and only the serious ones who can afford to do verification. This means your skinnychristianmodeldating.com derivative won’t have the resources to do this. But more importantly from there point of view why should they? Oh sorry did you think the site was on your side? Oh sweet how naive you are… As many say, you are the product. They couldn’t care and why should they? Even the Eastern sites have done it under PR pressure. Maybe the rising tide of complaints will do the same in the west?

It can be as simple as Paypal’s take one penny from a credit card?

I like the idea because even on my dating profile I have a link to my personal blogging (maybe one of the reasons why I don’t get as many visitors as I use?) This for me proves I am real, the pictures are real and you can get a better sense this person your connecting with is real. In the face of catfishing and scammers, this has to be a good thing right?

What ever happened to the OkCupid Journals?

A friend Louise on Facebook pointed me at 20 online dating cliches – and what they really mean.

We had a little discussion with another friend, who said this is a waste of internets. Although we are pretty much in agreement it got us talking about what we can learn from dating profiles. Which lead to us thinking about what happened to OkCupid’s Journals?

Journals was a really fascinating way to learn about the person you were interested in. It gave you an insight which is hard to replicate. Some what better than second guessing based on common dating cliches like My friends (and family) are really important to me and I love laughing.

Don’t get me started on Don’t get in contact if you don’t know the difference between “your” and “you’re”

Now thats something I’m seeing less and less of…