Do Location-Based Dating Apps Really Matter?

Good question

I wrote about OkCupid locals beta a while ago and said it was quite interesting to see the person on the phone in real life. This isn’t anything new but to see the hetrosexual world get there own thing even for a short while was interesting. Now there’s too many of them… Okcupid, Plenty of Fish, Meetmoi and even Zoosk has gotten into the field. You can now have that Bluetooting experience you’ve always wanted thanks to these apps… However are they actually used beyond having a giggle with your friends?

Another good question…

Well it seems like all this stuff, with so many different networks, the love of your life could be sitting next to you and you wouldn’t know because of the lack of interoperability between the services and their apps.

The reason why grindr did so well is because every gayman up for a bit of fun had it installed. Pushing out all the rest of the apps. If you were available and up for it, grindr was the app to have.

But back to the original question… Do they really matter?

I personally have removed Okcupid’s app from my phone because of the drain on battery and to be honest many people I know turn off the functionality. Privacy concerns and the fear of being stalked by some crazy ex may have a massive effect here? But frankly few people are openly using it and even if they are… there very unlikely to be on the same network as you.

I hate to say it but it looks like this one was the bluetoothing story all over again. Some people will have fun with the idea but for most people it will be another dream/fantasy/nightmare waiting to happen…

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser. Can be found at, and