Everything you know about transmedia storytelling is wrong

I’m glad Dan Hon created this and the follow up presentation, unfortunately I can’t believe it took me 2 years to see this presentation. I totally agree with the points made in the presentation. Transmedia storytelling to date has been pretty lazy affairs. I’m wondering where the blockage is… beyond the notion that people don’t get it. Its a whole new world and personally I feel there no frameworks to support this new kind of storytelling. Someone should do something about that…