Google urges Web adoption of SVG

SVG logo

Thanks Brendan for the pointer to this post about SVG.

Some seeds for overhauling Web browser graphics were planted more than a decade ago, and Google believes now is the time for them to bear fruit.

The company is hosting the SVG Open 2009 conference that begins Friday to dig into a standard called Scalable Vector Graphics (SVG) that can bring the technology to the Web. With growing support from browser makers, an appetite for vector graphics among Web programmers, and new work under way to make SVG a routine part of the Web, the technology has its best chance in years at becoming mainstream.

Good stuff, I still think SVG is amazing and deserves to be taken seriously. This might be just the boost it needs to move forward and become fruitful. The benefits to google must be quite clear and i'm sure svg will make it into chrome if it doesn't already have it? It would also make sense to include SVG or even SVG tiny into the Android stack too. And lets not forget Google needs to have a answer to Adobe's Flash and Microsoft's Silverlight. Well between SVG, HTML5, JS, CSS and there recent spend on On2's video codecs who knows what could be built.

Ages ago Antoine Quint gave a presentation at Xtech which showed the total stack of Joost's media player application. The stack included SVG, alongside XHTML, CSS, JS, RDF, XUL. The biggest problem they had was with video playback which integrated and was controlable via dom scripting. Well now with that problem almost solved without the aid of Flash/Silverlight. Its should be easy to complete the web stack, and without bigging up Google again, there doing and thinking the right way again.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser. Can be found at, and