Pablo the drugs mule dog spawns a meme

I got to say I like the Talk to Frank anti-drugs adverts (although there more about drugs education that anti drugs, which is maybe part of there success). They've been on UK tv for a while but because I don't watch much live TV, I tend to miss clever advertising like this one. But whats more interesting is the meme its created on the web. There's some amazing remixes which work in a similar way to the Pablo advert. For example here's the best one, Perdo the Drug Dealer Cat because cats are too smart to be drug mules according to the comments. There's also other Pablo videos including Cocaine bag tries to seduce Pablo the dead drugs mule and Ben's Banknote. All good stuff.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.