Puting stuff on a IMAX screen doesn’t make it better

So the story is about a guy who books a cinema seat expecting a IMAX experience but finds out that its actually a slightly bigger screen that usual and better a/v. However its not IMAX,

Fine if your expecting IMAX and get something sub-IMAX then you have the right to get your money back. But what equally bugs me is people who said have you seen insert name of big film here on IMAX. I'm sorry but just because its on a huge screen doesn't make it better. If its shot for IMAX like parts of the Dark Knight was, then great IMAX makes sense but when its not, I'd rather be in a decent standard cinema. I talked a while back about my choice to watch the Watchman film on the DLP projector using digital transfer instead of IMAX. I'm not the only one either.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.