Been using Tesco shopping service for about 7 years now?

I just read Jen's Groceries on demand post

Ever since the delivery guys mistakenly pressed our buzzer instead of the flat they needed, I’ve been intrigued with the idea of having groceries delivered. I had always thought such services were the domain of the physically challenged or wealthy.
Not that I need to whittle away at my scant reasons to leave the flat already, but I felt compelled to give the service a whirl. I have a Tesco ClubCard; I have a bank card. Tomorrow, I’ll have a kitchen full of groceries carried up two flights of stairs by cheerful delivery folk.

To be honest I love Tesco's Delivery service. The day I moved out of my parents house, I was getting Tesco to deliver my monthly shopping. It made sense, because having a 125cc scooter and a hectic lifestyle (college during the day and work in the cinema at night) there was no way I could find time to act like a zombie for a couple of hours, walking up and down the supermarket shelves. Then drag all the crap home without falling off my bike. Trust me I tried. It was painful. When I lived in Bromley, I use to drive over to Elmers End's 24 Hour Tesco at about 1am and do my shopping. A couple of times I could not carry it all and ended up going back and forth to get everything home. I hated it! So I opted to get everything delivered and would only pop into Tesco to get quick bits and bobs.

Even when me and Sarah got married and moved into our own place, the Tesco Delivery contunies. Sarah did spend a little bit of time getting use to stuff from this country by wondering around the local Tesco supermarket but in the end also opted for there online delivery. However now and then she will want to go shopping, for some unknown reason.

Shopping for me is just one of those life zapping things I could do without. I don't mind so much going and picking up a couple of things but any more than 10 items and I feel like my head will cave in. I think the problem lies with me working in Tesco for over a year while studying. I worked in the Tesco Cafe till they realised I was alergic to the cleaning material and moved me to check outs. On checks out I quickly made the move to night shift to better fit with my college hours. I mean at the time almost 7 pounds a hour to work from 10pm to 6am seemed like a good idea. I only had to work 2 days a week and earned enough to do all the stuff I wanted to do. But on the downside I learned to quickly hate the supermarkets bright lighting and depressive decor. Maybe its put me off for life? Sarah will tell any of you, I turn from a nice friendly guy into a moaning pain when I'm in a supermarket. Thank goodness for Tesco delivery.

I still remember when my manager was telling me about the new online shopping service which our store (Tesco Eastville, Bristol) was going to trial. I thought it was such a good idea and hoped to be the person picking the goods for the delivery but it was not to be. I also hoped it would be a huge hit and less people would come into the store. That obviously never happened. But it would certainly seem things have changed alot. At the time (maybe 1998) only Tesco was doing online home delivery. I think Watrose and Iceland followed a year later then Sainsburys. And to tell the truth Tesco's online offerings and service went from ok to great within a few years. They even offered a website and pocketpc application early on which I could browse on my ipaq. So I could look in the kitchen and simply add stuff without being tied to my desktop machine (didn't have a laptop or wifi at the time, only ipaq and gprs). And even now Tesco are doing little things to make the whole process even easier and enjoyable.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.