If the mainstream media do not get it, we’ll do our own media

Mobuzz TV

Watching a load of Iptv stuff from my geek download folder today, I've come to the conclusion that there is more than enough content out there to easily watch just this and nothing else. I mean between Rocketboom, MobuzzTV, Geek Entertainment, Diggnation, Twit, NerdTV, DigitallifeTV, The Scene, Hak.5, etc. There's hardly anytime to watch much else, and honestly who would want to when you look at what was on TV last night.

8pm – Just came in from work quite late for one reason or another. Whats on? Well Football (not interested), The Bill (no thanks), 10 years younger special (what the heck?), What not to wear special (no thanks), Natrual world (not quite me). Ok to be fair I've just picked on the 5 standard analogue channels on English TV but none of those are of any interest to myself.
9pm – Cooked and eaten. Would like to watch something while I do a little online socialising. Whats on? Rome, more football, life in the undergrowth, british comedy awards and space cadets. Its actually not till 10pm when Lost and the BBC news is on till I'm tempted to even bother turning on the Digital TV box. And even then, Lost I've already seen because I'm watching series 2 like most people I know and I can consume the news a lot better by visiting my mainstream media folder on my rss aggregator. If I go as far as visiting the BBC website I can even watch AV content from my laptop or even on my Xbox using a nice little BBC news Python script on Xbox media centre.

Not only is podcasts changing what I'm hearing day in day out. I'm also changing my habits in regards to what I watch and download. At the moment I would say by pure megabyes, I'm downloading more legal geek TV stuff than shady American and UK TV. Thats quite a large shift from a year ago when I was only downloading bits of the broken and from the shadows now and then. Niche and genuine content is the name of the game now (insert Longtail business model here if you like). I mean even Sarah likes Diggnation and Rocketboom. Some of the mainstream media will catch on and start going straight to the consumer like ABC and NBC with there Apple store content. Some will use it as a lost leader like in the case of NBA.com, but at the moment its all about the genuine voices and cleverly niche topics and if you feel your under served? Go out and do something about it. The equipment is affordable and barrer to entry much lower than its ever been. The revolution my friends started a long time ago, go get some. I wont go into details, but I'm certainlly looking into doing something myself.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser. Can be found at cubicgarden@mas.to, cubicgarden@twit.social and cubicgarden@blacktwitter.io