In Case of Emergency, call ICE

A Cambridge-based paramedic has launched a national campaign with Vodafone to encourage people to store emergency contact details in their mobile phones. Titled the “In Case of Emergency (ICE)” campaign.

The idea is that you store the word “ICE” in your mobile phone address book, and against it enter the number of the person you would want to be contacted “In Case of Emergency”. In an emergency situation ambulance and hospital staff will then be able to quickly find out who your next of kin are and be able to contact them. It’s so simple that everyone can do it. For more than one contact name ICE1, ICE2, ICE3 etc.

Simple and effective… but I decided to added 3 ice's with a combination of home and mobile telephone numbers (defaults set to mobile). Then add how there related to me in the last name section of the contact. So for example ICE1:wife, ICE2:parents, etc…

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Author: Ianforrester

Founder and firestarter of cubicgarden ltd. Emergent technology expert, public service supporter, defender of human scale flourishing, city dweller, European at heart  and social geek event organiser. Captivated by the digital legacy, future of dating, human data interaction, self-hosing, personal data, open-source, house music, neurodiversity thinking, kindness and  collaborative futures for all. Can be found at cubicgarden@mas.to, cubicgarden@twit.social and cubicgarden@blacktwitter.io