Tag: ios

Welcome to Steve Jobs distortation field, where open is closed

infrastructures

Steve jobs is a tricky figure, theres no doubt about that. When he talks, you can feel the distortion field emerging from everything chosen word he uses. As I’ve always said Steve Jobs and Apple are against choice and therefore freedom. Evidence? Well theres tons this week…

Steve jobs slagged off Android saying Android is too difficult to build for due to many different types of handsets. He then said "Twitterdeck" (yeah I know – think he meant Tweetdeck, has he got any clue about social media? This wouldn’t be a problem if he didn’t use it as a example) was having a nightmare developing for Android.

Steve Jobs’ amateur sleuthing last night brought up that gorgeous TweetDeck chart showing the vast variety of Android handsets out there, which the Apple CEO used to illustrate the "daunting challenge" he perceives developers have to face when creating apps that work across all devices and OS builds for the platform. Only problem with his assertion (aside from Steve calling the company TwitterDeck)? His opposite number on the TweetDeck team thinks nothing could be further from the truth: "we only have 2 guys developing on Android TweetDeck so that shows how small an issue fragmentation is."

Next evidence.

"Let’s talk about the avalanche of tablets. First, there are only a few credible competitors. And they all have seven-inch screen. This size isn’t sufficient to create great tablet apps."

"And this size is useless unless you include sandpaper so users can sand their fingers down to a quarter of their size. We’ve done extensive testing and 10 inches is the minimum tablet size."

"Given that tablet users will have a smartphone in their pocket, there’s no point in giving up screen size. Seven inch tablets are tweeners — too big to be a phone, and too small to compete with the iPad."

What a load of crap, if people want something smaller then the Android tablets are ideal to serve them. In Steve Jobs head, a 12inch tablet might be ideal but for the rest of us, its too big and too heavy to be really useful. Once again choice is the key word here. If you like the idea of smaller tablets, then Apple isn’t offering you the choice. Most iPad users I speak to wonder when the camera version is coming.

Even more crap…

We think this open versus closed argument is a smokescreen that hides the real question: What’s better for users, fragmented versus integrated?

"We believed integrated will trump fragmented every time."

"We are very committed to the integrated approach, no matter how many times Google characterizes it as closed, and we believe that it will triumph over the fragmented approach, no matter how any times Google characterizes it as open."

Android is fragmented, we all knew it would happen but thats not a excuse to give up your choice. I have friends who would like a physical keyboard why penalize them for this? For some people the touch screen isn’t friendly, but steve jobs doesn’t care about them. In actual fact its "Its my way or the highway!"

iOS is closed and google are right to call it so.

Finally in Q&A

One of these days we’ll eventually learn the Android numbers, and I imagine we’ll compete with them for a very long time. But we have very different approaches — ours is to make devices that just work.

Oh yeah of course just work? I’m very sure Android developers are thinking the same. Your not alone in that steve. No in actual fact your only interested in telling people through hardware and software how to live there lives.

Welcome to the steve jobs distortion field…

A great app that will never be on the iphone? Locale

In March 2005, Judge Robert Restaino jailed 46 people when a mobile phone rang in his New York courtroom and no one would admit responsibility.

So we invented Locale. Problem solved.

Locale in action

Locale was recommended to me by my good friend Sheila. And within a moment of playing with it I started thinking wow this app can do so much for me.

Locale simply makes the android phone do (setting) something when a set condition is triggered (situation). And thats about it. But this is the clever part, there are loads of plugins to make locale work in different ways.

One of my current favorites is the speak Text and Email setting which does just that. When I’m at home, I usually have the phone next to me on the sofa or on the coffee table. Using "say my name" it will speak the email or text out loud to me, so I don’t even have to look or touch the phone. Of course it also says the person calling if thats the case.

The problem is I don’t want my phone to read out messages when I’m in a public place. But this is easily solved with Locale!

I have a situation setup to say if the phone spots my ssid for wireless and/or its pluged in via usb and charging. Then change the setting to allow speaking aloud and reading my messages.

Its that easy!

One of the most common situations I’ve seen and setup myself is to turn on wifi when at home (once again using the SSID) and turn it off when your not near wifi again. I also added a setting to change the ring volume if I’m at home and when I’m not.

There are tons of conditions and sensors which can be bought and setup. From Battery, Bluetooth and Cell stations to Time, Orientation and SSID for the conditions. Volume, Sync, Brightness, Gtalk, Lock, Ringtone, Wallpaper, Wifi are some of the settings which can be tweaked based on the condition (and these are just the free ones).

I said a long time ago, (maybe before I started blogging even) that controlling your profile on the phone would be the key to mastering it. Problem was that changing profiles required too much attention. I mean who has the time or can be bothered to change the profile each time they walk into a meeting or get on the bus? Instead Locale does all the hard work by turning your phone into a series of cleverly thought out sensors…

…and this is just the start. I keep coming up with interesting uses for locale like for example if I was on Foursquare, gowalla or facebook places. I could tell my phone to automatically send a http post to a url when I’m in the location (by gps, 3g, ssid, etc) to automatically sign me in to a location.

So why is this great application not available on the iphone platform?

  1. Well the iphone doesn’t have profiles!? Why?! I have no idea… I guess Apple thought they were being clever or smart
  2. And even if it did have profiles, would Apple allow you to screw around with the defaults? I doubt it…
  3. Even if they would, the apps don’t seem to work together like on the android operating system. For example could you write a app which will turn on and turn off the wifi?
  4. Oh and if that all works, would you be able to do real multitasking and backgrounding to allow locale monitor the conditions of the phone at all times?

The control of the operating system, is squeezing the innovation at the app level. Heck i’m not the only one saying this. And this level of control will ultimately be the downfall of the iOS platform (imho).