Finally matched: year of making love saga continues…

I’ve said some bad things about the pretty much dead on arrival year of making love. And my views haven’t changed one single bit, actually with the additional push for more meat to the slaughter, I’m really not liking what going on. But everytime, I keep wondering, what happen to my match? Whats she like, is she even bothered and does the maths/algorithm behind the match actually work in anyway?

So today I got a email from Fevermedia saying they had some good news and they were very sorry for what had happened but… they had details of my match.

Dear Ian,

Despite the disappointment of not meeting your match at our launch event, we’re really excited that we are now able to put you in touch!  We hope that you’re still interested in the project as your input is incredibly valuable to us. The experiment has already generated a number of fantastic couples, and we really hope that you will be the latest successful match!

Contact details of your match:

Name: ******** **********

Email: *****************************

This experiment relies on your input so please let us know how you get on!

So once again I’m slightly sucked in… As Josh says this is better than reality TV? Hopefully it won’t be like the car crash of Take me out.

I have emailed her and to be honest did a small google search (hey everyone does it now, trust me!) and discovered she has a twitter account and facebook account. I didn’t look any more deeper… honestly, I was at work and got plenty to do…

Interesting they use the term experiment again

Funny enough I got into a discussion with Matthew (head of BBC R&D) and he mentioned to me how he was following my tweets on the day of the year of making love. And we got talking about my thoughts on matching algorithms in respect to this whole experience and online dating.

What was really interesting was Matthew’s answer to could maths/science match people? He said, “no and hope not.” Which to be honest no ones ever said to me regarding this question yet. There was a unspoken and knowing look that there was so much more to the comment than just that statement. Maybe something for Geeky & Sexy or Social Preston?

So yes the Saga continues… In which direction will be interesting, because I don’t know many of the couples which were matched on the day which are still together.

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser. Can be found at, and