Why do I use Blip.tv? and what is their business model?

I use to upload all my audio and video to the Internet Archive, but the uploading tools and general tools once the file was there, were very poor. So Tom recommended Blip.tv one night at BarCampLondon. I did check it out and really give it a squeeze. But it came out clean, so since then I've been pretty much using that and enjoying it. I think the feature set and general openness to download the actual high quality videos makes a hugh difference

This was pretty much confirmed in my mind today when Miles sent this entry from Joi Ito which links to the entry by Lawerence Lessig where he compares a whole host of video sites to a web 2.0 ethic.

In this context, YouTube is a “cool” poster-child of the Web 2.0 trend, but doesn't meet the basic requirement of allowing the user to download videos from the site. While it is “sharing”, it is what Larry is calling a “fake sharing site”.

Harsh but the truth, its painful to get content out of Youtube, even Google Video is a pain. And all I wanted to do was play it on my big widescreen tv via xbox media centre.

Funny enough, I was talking to Cary Marsh, CEO and Co-founder of a site called Mydeo (meant to be in Tech Crunch this week). Her take on things is that people want to be able to upload video and only show it to a small group of friends and family. They also may not want there wedding videos next to kids racing each other in supermarket trolleys. I see what she means. But what got her was when I started listing off the reasons why I use Blip.tv. She honestly was dumb-founded and wanted to know what there business model was/is. I pointed out that there may be pro version in the future but right now you can.

  • Upload video of any length
  • Download the archived orginal
  • Use there non branded flash player anywhere you like
  • Add a creative commons licence
  • Automaticlly add content to Internet Archive
  • Add advertising to your video (start or end)
  • Add alternative formats of the same clip

And thats just for starters… So to the question of is Youtube really web 2.0? Well I agree with Larry and say nope, its more a 1.75ish type site. Maybe Google will change this in the long run, but my money is certainly at Blip.tv for now. But I do worry that unless they do setup pro accounts soon or start running serious advertising, they won't be substanable and a great video service will go under.

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Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.