Perceptive Media was titled that because there was always a feeling the same concept could be applied to many more things than just broadcast. Although the BBC doesn’t really have a deep history in publishing, we do have a very deep history in narrative…
What would Perceptive Publishing look like?
My interview is actually worthy of a quick read…
We have only scratched the surface and do not know what else it can be adapted toward. In BBC R&D, we watch trends by looking at early innovators. It’s clear as day that ebook reading is taking off finally, and as it moves into the digital domain, why does the concept of a book have to be static? Skeuomorphism is tragic and feels like a massive step back. But Perceptive Media is undoing the limitations of broadcast. It certainly feels like we can overcome the limitations of publishing, too.
Tools of Change for Publishing (http://s.tt/1nB8P)
As the readership starts to involve more electronic devices such as ereaders like the Kindle. Why limit the scope of the story to a single narrative? Why not have the narrative play out with local references? Change and morph depending on the time of the day? How about a story which truly challenges the way you think or see the world?
These are the type of questions I’ll be exploring at Oreilly’s Tools of Change Conference in Frankfurt, Germany.
Innovators Track: Innovations in Storytelling
Innovators Track curator, Sophie Rochester gathers together an incredibly talented group of creators in a panel devoted to innovations in storytelling! From the futuristic personalization taking place at the BBC’s Perceptive Media, to the masterfully interactive work of RH’s Dan Franklin, to the engagingly addictive genre fiction serialization of Plympton – this session will give you a glimpse at how some of our best technologists and storytellers are working together to craft ever richer “reading” experiences.
Ian Forrester, BBC
Dan Franklin, Random House UK
Justin Keenan, Plympton
Jennifer 8 Lee, Plympton
Moderated by Sophie Rochester, The Literary Platform
I look forward to joining Tools of Change Germany later today…
