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At long last SVG has got an identity which it can be proud of. This was winner in the SVG logo contest. Although I have to say some of the others I did also like.
Basic Components Of Logo Design
My logo in its basic form represents 8 nodes connected by 4 lines rotated about a central point. This is a simple representation of key elements used in all vector graphics.
Dimensional Scalability
The motif remains strong and distinct at any size down to 17px square.
Colour Information Scalability
The motif keeps its integrity as its colour range is reduced. This is primarily down to the tonal strength of the motif. I designed all the buttons first in greyscale and then introduced colour only once the compositions were dynamic yet clear. The black and white T-shirt is a good example of the strength of the motif even when reduced to two colours. The addition of a colour can be used to associate the logo with a particular version or profile.
Conceptual Scalability
The motif in all its variations can be seen as a conceptual representation of scalability as it can be augmented indefinitely through a simple logic derived from its own parts. Two of the eight nodes on a motif can be geometrically interlocked with two nodes from another motif allowing motifs to be increased in complexity to suit different applications. In all its different forms it retains its essential character and is clearly recognisable as the SVG logo.
The other noticeable designs include, Chris Heath who got to 4th place with a very simple design which I thought was very adaptable design. Santy was beautiful but yes very complex for a logo.

I would just love to say, I upgraded my inkscape the other day because I needed to do something using vectors. In my younger days I would instantly use Adobe Illustrator but I really don't feel the need to any more. Inkscape 4.3 is as stable as a brick house (honestly never crashed ever, like previous versions) and although not quite working quite like illustrator. I'm really getting into the way it works now. I also felt so happy about Inkscape, that I decided to add my core but simple illustration to the openclipart project. You can see the whole thing here, till they move it. I provided the object under a public domain licence, so anyone can do what they like to it. I was tempted to do a whole range for XML, XSD, CSS, etc. But thought I'd leave it for now. But maybe one day soon I'll do it. It feel so good to beable to do this with opensource software.
You can't help but feel the tables are turning and there will be enough openclipart and applications like Inkscape to do everything in a opensource environment. Oh whoops, of course there already is. But these new crop like Inkscape, Firefox, Thunderbird, VLC, Koffice, Scribus, Openoffice, Gimp, etc really are getting the basics right and win market and mindshare. The google code thing has got me thinking that actually its time I started working with SVG a lot more like I use to. I mean there are people who can see it now and its growing as more browsers come out supporting SVG. Expect to see more inline SVG on this blog as time goes on. I dropped a SVG in this page just for testing purposes. Hey and what a great name for software? Inkscape. What more can I say, oh did I say how great the connector tool is? OMNIGrapple? Don't need it, I got Inkscape thank you very much.
The new Connector tool was used for a preliminary design of these flowcharts, when it was critical to keep items connected all the time while looking for the best layout. The flowchart lines were then edited with the Node tool.Diagrammers everywhere will find this tool invaluable. Connectors stay attached and automatically route to avoid marked objects as the drawing is updated. After the layout work is finished, connectors can be adjusted with the node tool.
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