The science..? of speed dating?

Timing gears

Mr 30 not so flirty shared his experiences of a event called datelab. Something I’ve never heard of but it sounds interesting

We are a dating agency for young professionals.
Through psychology + dating science we offer Londoners unique matchmaking services and dating events.It’s time your dating life became exciting and effortless

Like Mr 30, I have also been involved in a few science + dating events. I have done speed dating at MOSI (the science museum Manchester), also took part in BBC’s Horizon dating experiment, even took part in a few other things including that horrible year of making love and more to come soon (if you can’t guess I won’t tell). But unlike Mr 30, I have a real wonder if there really is science? Is the matching and chemisty actually unquantifable?

I find the intentional and unintentional effects fancinating as we try and grapple with the limits of our understanding of ourselves and each other. Throw that into the melting pot with sexuality, identity and diversity all as spectrums not absolutes and you got a unquantifable mess. I find it fun to watch people try and untangle it all.

Anyway I also found one of the things datelab did fancinating for reasons above and from a progressive point of view.


Another one I quite liked was the thinking behind getting both ladies and gents being asked to move…. apparently when you sit, you become pickier. I have experienced this with Netflix. For the ladies at most speed dating events, it becomes a real-life twist on Tinder, a conveyor belt of gents (and not so gents)… I’m quite looking forward to the dating company that does a parody real-life version on Tinder.

I can totally understand the effect Mr30 is talking about (that effect I’m sure is part of the paradox of choice; with people feeling much more picky about their choices). But I have always wondered why its the men who have to move in speed dating? This certainly isn’t the case in gay speed dating, I’ve been told. I asked a few times the host of a speed dating event I have gone to a few times. He said its a bit of legacy but also practicaily.

The legacy of course being women are waiting for the suiter to step forward, can’t possibily have women making the first move (don’t get me started!) But also practially, asking women to move around in the short amount of change around time will take longer? (i’m not sure but this feels sexist to me, but its his event and I do find women do put more effort into their clothes).

One of the things which I did find interesting in the MOSI dating experiement was that everybody moved table, but frankly it take a long time due to the massive shifting around. Maybe theres a system where women move one way and men the other? Matt suggested using some kind of gear rotation like system, which had me looking it up in Berlin Tegel Airport while waiting for the plane. Theres a BBC bitesize thing for this. Hows that for science eh?!

I’ll suggest this to the host and see what he thinks…

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.