Smell as an indicator of interest?

DSC00503 alena

A while ago I wrote about the idea of finding partners by smell.

In the modern world of dating theres a lot of gimmicks setup to catch the eye of the potential singles market. Everyone knows about the free weekenders online daters get sucked into. But sometimes something seems so far fetched it might actually work…

One such idea a friend had was the idea of picking someone by smell. Now this concept isnt’ actually new. Pheromone parties were all the range a while back.

The get-togethers — which have been held in New York and Los Angeles and are planned for other cities — ask guests to submit a slept-in T-shirt that will be smelled by other participants.

Then, voila! You can pick your partner based on scent, or so the theory goes.

Interestingly enough,  Zoe sent me a link to a experiment the science museum are doing around the same concept. Nick named, sensory speed dating.

Forget love at first sight – what about love at first sniff?

Feel and sound out your match as we explore the invisible hormonal magnets that draw us together.

Who knows, you might even get lucky…

First of all I’m confused. Is it really speed dating? Is it aimed at getting people together? Why is it open to all ages? Why is there a adult only version?

I did call it a gimmick but frankly anything which puts single people in one place and good to talk will generally get a higher success than doing nothing.

I mean it works for other animals, so go figure!

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.

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