Goo or google Engine?

Goo – Instant Play from Goo Technologies on Vimeo.

Short video clip exemplifying the power of browser based games for virality and instant play. Oh, and yes the game is on HTML5 with no plug-ins or download. Powered by the Goo Engine.

To be honest first time I saw the Goo technologies experiment, I thought it was Google trying to one up Mozilla. Right as the Mozilla Fest is on in London (which I couldn’t attend due to a family funeral).

Goo Engine® is the HTML5 and WebGL based 3D engine capable of powering the next generation of interactive web content. Using Goo Engine enables you to incorporate rich 3D content into your existing website without the need for special browser plugins or software downloads.

It looks impressive and if the editor is as simple to make this stuff, well who knows? Could be great in the right hands, specially hands with lots of time like young people

Author: Ianforrester

Senior firestarter at BBC R&D, emergent technology expert and serial social geek event organiser.